Fashion clothes

https://www.youtube.com/watch?v=2UiX_dk1c_M&feature=youtu.be

Burberry

Burberry  has 156 years of history, is a strong British style of famous brand, has long become a luxury, quality, innovation and timeless classic synonymous with its brand identity worldwide reputation as a windbreaker. In Burberry , chief creative director Christopher Bailey leading creative concept, the brand continues to advance with the times. At the same time modern and express my respect for truth, but also inherited the initial values ​​and in 1856 founded the brand has tradition.

Chinese play a significant role in most of Chinese consumers Which contribute Burberry30% of revenue
According to statistics, as of six months before March 31, 2014, the Burberry retail and wholesale revenue in the Asia Pacific region for 516 million pounds, the actual growth of 19%. Very traditional British-style luxury brands - Burberry (Burberry) plans to add three stores in Shanghai and on yesterday's forum, Burberry CEO Angela Ahr

endts said, "We found Bo Bailey (Burberry) consumers are mainly young and new generation. younger is what we focus on training the direction of the Burberry brand consumer groups. "
"By 2015, outbound Chinese tourists will reach 100 million people, many of which are among our potential customers, so we also plan to provide Mandarin VIP service overseas in Burberry stores. Meanwhile, for the Chinese young people are increasingly interested in online shopping features, we will make the appropriate construction site. "Angela said.



made by Ray 

Post 3 KENZO

Since 2011, Humberto Leon and Carol Lim have taken over the creative direction of KENZO. Thanks to their new vision, the label has revived the spirit at the origin of its success.
Founders of the concept store « Opening Ceremony », launched in September 2002 in New York and creators of the eponymous label, Humberto Leon and Carol Lim are now at the helm of KENZO, aiming to inject their original energy into Parisian fashion.

At the core of their approach, there is a love for travel, culture and fashion that manifests in all that they do. At Opening Ceremony, they successfully combine up-and-coming brands as well as established labels, while defying the standard expectations of the moment. In the image of young Kenzo Takada, who managed to cleverly upset the codes of the 70's, this new creative duo breaks away from the expected. Driven by the environment of the 21st century, they consider the KENZO style like a game with resolutely personal rules.

Originally from Japan, Kenzo dreamed of coming to Paris. His wish became a reality in 1970 when he opened his first boutique, « Jungle Jap », located Galerie Vivienne. Right from the start, he offered a different vision from the establishment of Parisian couture and the closed creative universe at that time. Visionary and surrounded by an exciting group of friends, he anticipated a free global spirit.
Both from California with Asian origins, Humberto Leon and Carol Lim want to take advantage of all creative aspects of the world around them. Collaborating with avant-garde artists, musician, actors, designers and many others, they have brought to Paris a unique twist.

Their spontaneity and experience are indispensable to fashion at this moment.
Their mission at KENZO is to instill a real joy of living and convey a new freshness to the brand, while at the same time continuing to surprise and to shake up the ‘jungle' of fashion

FRANK  ShaoFeng Ye

H&M

H & M was founded in 1947 by Egrlin Persson in Sweden. Today, H & M stores have been spreaded around the world over 1500 sales of apparel, accessories and cosmetics.  old H & M store is the world's first H & M store in city street in Sweden. H & M brand name is a merger of "Hennes" (Swedish "she" means) Women and "Mauritz" men's brand, then, creating the first name called H & M. "Heart of a" concentration of superior resources, focusing on casual clothes.

During from three to five years, the last stage is to focus on the Chinese mainland market, not easily, not vanity to explore the international market, only after the establishment of the domestic market leadership and stability, will consider expanding overseas markets.





H & M focuses on the age 18 to 25-year-old young, never easily change style. Open the page of 80% of Europeans wardrobe, you will find H & M's Logo; walk in Paris or New York's most bustling commercial street, you will be able to see the H & M store in the mad rush of the crowd. No doubt your eyes, H & M has stores in 28 countries on three continents, in the year 2006, H & M's sales totaled 80 billion, is a real super apparel giant.

The secret of success H & M in addition to its advanced marketing strategies and accurate market positioning, but also inseparable from its top designers who teamed up with the powerful. 2005, H & M invited the dean level fashion guru, Karl Lagerfeld from Chanel, and cooperation between them set off huge waves in the fashion industry. Because the price of the original design guru, now everyone can afford, and young people are to be put on printed with Karl Lagerfeld For H & M Logo clothes and ecstatic. After Karl, H & M has brought in star fashion designer Stella McCartney and genius-level duo Viktor & Rolf launched like a limited series like haute couture fashion, consumers can see a lot of fine details of the design and processing, with the same name and their brand contrast, a little more popular feeling, and a rich family. So even triggered a brand Fans who lined up all night to buy, the product one day sold out the unprecedented spectacular.

Now, H & M's collaboration with designers rose to more joint Madonna and Kylie Minogue two world super star in the design and endorsement line M by Madonna and H & M Loves Kylie two series. Even more exciting is that you no longer have to buy into these two series of costumes and look forward to a business trip abroad, China's first H & M store has kicked off a high-profile Huaihai Road in Shanghai, China's second H & M stores also in Chunxi Road open for business. Estimated that in the future, when they open the Chinese fashion wardrobe, you will invariably find that familiar and lovely English Logo - H & M!

made by Ray

Post2 FENDI

Fendi is an Italian luxury fashion house whose specialities include leather goods, fragrances, eyewear, timepiecesand writing instruments. The company is well known for its "baguette" 

It was launched in 1925 by Edoardo and Adele Fendi, as a fur and leather shop in Via del Plebiscito, Rome; but today is a multinational luxury goods brand owned by LVMH. Karl Lagerfeld is the creative director. In 2014, Fendi started making plans to use drones to show its catwalk fashions.

Fendi invested more than 2 million euros (approximately $2.7 million) to help restore the Trevi Fountain in Rome designed by Nicola Salvi in 18th century. The restoration works started June 2014. “It’s about tying us with a city that makes millions of people dream,” Fendi CEO Pietro Beccari said. 

Fragrances

Fendi launched its first perfume, Fendi for Women, in 1985. The line has been expanded to Theorema Uomo and Fendi Uomo (for men) and Celebration, Asja and Fantasia (for women). The latest, "Fan di Fendi", was released in August 2010

Eyewear

Fendi's eyewear line is licensed to Marchon Eyewear and includes prescription eyeglasses and sunglasses in addition to non-prescription sunglasses.

Frank  ShaoFeng Ye

cloth Post 3: Paul Homme

Post 3: Finally, I will talk about Paul Homme, Paul Homme and Calvin Klein is famous international brands, it colorful, young, cute, stylish attracting avid fans. Currently, Paul Homme become a global epidemic Tide brand,Paul Homme"Julius" cartoon characters have appeared in clothing, shoes, children's shoes, lingerie, swimwear, sleepwear, furniture, watches, sunglasses, children's clothing, children's cartoon books and children on bicycles and other products. Paul Homme commodities has also been all over the United States, Canada, Europe, Middle East, Australia, Hong Kong, Taiwan, Korea, Japan, Malaysia, Singapore, Thailand, China and other sales (more than 2000 stores worldwide).Paul Homme successfully implanted a variety of merchandise hit television works, become the darling of many stars, popular around the world. Movie: for example, "ace spy / second to the third episode," "American Pie / first to the second episode," "fake dad", "Xiaojiehaola." TV series: for example, "Full House," "Love in the Sun Moon Lake" and so on. Americas from Britney Spears, Christina Aguilera, to Asia Song Hye Kyo, Cecilia Cheung and other stars are Paul Homme super fans.In the beginning only a small scale, there really is a great "monkey business"! A one million U.S. dollars in sales to create a degree of popular accessories company. This image is quite mouth monkey attract the younger generation, commodity popularity around the world. Movies like "Austin Powers / second to the third episode," "American Pie / first to the second episode," "fake dad", "Xiaojiehaola." TV's MTV, E!, DHARMA AND GREG, MAD TV, ALLY MCBEAL. Theme of popular magazines like SEVENTEEN, VOGUE, INSTYLE, GLAMOUR, W and so can find the traces of it.
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cloth post 2: Lee

Post 2: Next I will talk about Lee, which founded in 1889 is a famous American jeans brand, the pursuit of practical and fashion, creating a classic suspenders dungarres, producing the world's first zipper jeans, with its pioneering and classic design, LEE jeans classic jeans altar and authority, known as one of the world's three major jeans brands. and many young people like it.
The main contribution to the history of jeans, is to break the monopoly of men. It established a successful men's denim market for denim series debut has laid a good foundation. 1949, LEE launch women's jeans, and then set off a wave of women wearing jeans. 1975, LEE brand new "FitForGirls" women's jeans series began production.
LEE's long history makes it one of the mainstream of American jeans, its products, whether from traditional or avant-garde point of view, have to maintain a certain standard and value. In the United States, the three traditional denim brands are Levi (Levi's), Wrangler and LEE, late rise CalvinKlein fashion denim brands such is considered to be the difference between traditional cowboy. Among these, the oldest Levi's, Wrangler cowboy style of the most full-bodied, LEE is the best-selling, most widely popular. LEE's models for the crowd always wider age span relatively large, so the most natural customer base.
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GIVENCHY

Founded in 1952, Givenchy has become synonymous with luxurious Parisian style. With creative director Riccardo Tisci at the helm, the iconic brand’s menswear collection now has a sleeker, darker look. Its signature pieces aim to be wearable and empowering with tailored and refined distinction.

About Givenchy (French pronunciation: [ʒivɑ̃ʃi]) is a French brand of clothing, accessories, perfumes and cosmetics with Parfums Givenchy.
The house of Givenchy was founded in 1952 by designer Hubert de Givenchy and is a member of Chambre Syndicale de la Haute Couture et du Pret-a-Porter. It is owned by luxury goods behemoth LVMH and in 1993 achieved a total sales worth of $176 million, making it the second largest apparel division of LVMH after Dior.

History
Hubert de Givenchy retired in 1995. John Galliano was Givenchy’s successor at the head of the house. Galliano was moved on to Christian Dior and Alexander McQueen took his place at Givenchy. In 2001, Julien Macdonald was appointed Artistic Director for women’s haute couture and pret-a-porter. Finally, in 2005, Riccardo Tisci became in charge of both collections. Tisci is known for his like of gothic touches and space-age minimalism. Givenchy’s menswear line was relaunchedin Spring 2005 under fahsion designer Ozwald Boateng. Boateng introduced a definitive silhouette and style for the brand.

  Frank .  ShaoFeng Ye

L V

The full name of LV is Louis Vuitton, also referred to as Louis Vuitton Malttier. which is a French fashion house founded in 1854 by Louis Vuitton with a long history.  

 LV also  1860, in order to adapt to the increasingly strong market demand, Louis will

migrate from his factory in Paris to Aspen Bunnell. 1867, Louis Vuitton won a bronze at the World's Fair medal, which makes the already popular "Louis Vuitton" brand more fame, and its influence beyond France started to become an internationally renowned brand . 1869, the Egyptian Pasha (Governor) Ismail ordered a set of Louis Vuitton luggage; 1877, the Russian Crown Prince Nicholas also ordered a set; Spanish King Alphonse XII has specialized Order Louis Vuitton luggage.

Although Louis Vuitton have 200 years history approximately, it still be famous with the young people

LV leather perfect addition to impeccable workmanship, it is another addictive place, is it engaging and delicate skin surface patterns.
①monogram canvas: the first generation LV pattern. From the beginning of 1896, it has been a symbol LV leather goods, has long lasting.
②daimer color plaid canvas: checkerboard pattern began in 1888, and mining delicate and elegant brown tones in 1996 to re-launch.
③epi embossed: a total of black, brown, green, yellow, blue, red, orange seven colors, modern color flow striae only in the lower right à leather embossed a LV logo.
④opera striae: smooth and embossed create a strong contrast, only black and red of the opera, is the only LV only for women, very feminine design.
⑤taiga leather: in addition taiga forest green, as well as the new series acajou dark brown with purple, which is more soft and hard skin of the points.
⑥monogramvernis: traditional monogram pattern is the basis for the real leather material pressure on the funky plastic glossy, color terms have also adopted a young and lively aqua blue and caramel color, symbolizing LV vibrant era.
  

 BY RAY

NIKE sports clothes

Post 1: Our topic are clothes. First of all, I will talk about NIKE, which is a popular sport brand, and many people wear NIKE clothes. Nike is the world's leading sporting goods manufacturer, headquartered in Oregon, producing all-inclusive sporting goods: clothing, footwear, sports equipment and so on. Nike trademark logo is a small hook.
Nike has been around the world will inspire every athlete and offer their best products as glorious task. Nike's language is the language movement. Nike has put a lot of manpower and material resources for new product development and research. Nike's first Air technology to the sports world has brought a revolution. The use of this technology to produce sports shoes can well protect the athlete's knee, reducing the impact on the knee when it landed as strenuous exercise in.

NIKE clothes the most of are sports clothes. For example, basketball clothes, tennis clothes, football clothes, running clothes and so on. The quality of NIKE clothes are very good, It can wear long times, three to five years. It suit any young people, a great number of boys like wear NIKE clothes, because it is very comfortable. In many country, NIKE is very common, but in china, it is very expensive. Of course, In china, the great number of company imitate NIKE, and the price is very cheap, but the quality of clothes are very terrible. NIKE clothes are very comfortable and suitable for sport people, if people want to do sports, sports clothes are necessary, and it is helpful for doing sports, and convenience.                     
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